exaliotech.com
Role: Full-Stack Development & SEO
Year:
2025
Technology:
wordpress
Categories:
UI UX Design,FULL STACK
Description
Project Criteria:
Transforming a traditional player with a scalable, cloud-based platform that digitizes operations, unlocks data, and accelerates growth.
Conclusion
- Refined positioning and messaging for legacy buyers, emphasizing reliability, compliance, and total cost of ownership with industry-specific proof points.
- Built a content-led, multi-channel GTM engine (use-case assets, demos, webinars, and ROI tools) to generate and nurture qualified demand.
- Redesigned the website and conversion funnels with CRO best practices, clear CTAs, and full analytics/tracking to attribute performance.
- Implemented CRM and marketing automation, plus in‑app onboarding and guidance to streamline adoption, upsell paths, and renewals.
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